27 November 2013

Proton Persona SV - Cut Price Sedan Coming

Taking the leaf out from ultra successful Proton Saga SV, the 6 year-old Proton Persona is set to receive similar treatment. Currently only available in standard guise at only RM47,533 for manual and RM50,533 for the automatic version, it is about to be joined (or superceeded) by the Persona SV variant.

We don't know the details on how far the car is going to be re-specced, as the current Persona Standard is already been pared down with the equipment level and unpainted part and sitting on wheel cover, covering the 15" wheel with drums brakes at the back, and we know Proton does not compromise safety device anymore these days, so your guess is as good as ours in this new variant specification.

In June, Proton Holdings launched Proton Saga SV, which became the cheapest sedan on sale at mere RM33k. Sales soared to over 22,000 unit within four months so similar trend is expected for the larger Persona.

It is coming your way in a few days time. Stay tune.

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